• A new KPMG survey shows 4 in 5 U.S. businesses are feeling the heat from tariffs, with most reporting higher input costs, pricing volatility, or delays.
• Companies in consumer goods, manufacturing, and retail were hit hardest—many are rethinking suppliers or pushing costs to customers.
• If you're still waiting to adjust your sourcing or pricing strategy, this may be your sign—tariff pain is now the norm, not the exception.